How does Zoosk Work for Users?

Using Zoosk is as simple as using any other website. Signing up for Zoosk is free and there is an option of linking your facebook or google profile. After the basic questions, it also provides a photo verification process and the platform offers to upload up to 6 photos. Thereafter the user can write their story and start connecting with the help of different search options provided on the site. Deactivating the Zoosk account is also very easy and the company maintains their decorum for every user.

After knowing ‘how does Zoosk work?’, let’s have a look at Zoosk Business Model.

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Figures & Facts of Zoosk Business Model

Zoosk follows the freemium business model, which means it provides a service with many free features and offers subscription plans for some of the advanced features. Zoosk’s free membership plans are designed in a way that the users need to anyhow take the paid plan for a better user experience. In the free product offered by Zoosk, it is nearly impossible for the users to communicate with other members after finding their match, this strategy is used by the company to convert the free users into paid users.

This model is known as Freemium business model where the company offers two products; one for free with limited features and another with add-ons and full features. To know more about the freemium business model, read our blog “Freemium Business Model”

Zoosk subscription plans are cheaper than other dating websites. It gives two options for subscription plans;